Marchbooks' Blog

December 28, 2009

Striving For Balance

Wow, I just realized that the last post may have sounded a tad bit negative – just a tad bit. Let’s add a little balance. This year has been very exciting and we have accomplished a lot. I’ll recap – two books (one adult fiction, one YA fiction) were written, edited, designed, formatted, proofed and published. The groundwork has been established and we will never have to be called ‘novice’ publishers again. The flipbook for both titles will be fully edited and laid out (if not ready for sale) by the end of the month. Editing has begun on our next titles ‘Rain’ and ‘Bigelow Hollow Revisited’ – both are YA titles. Our books have broad online distribution channels, including the two biggies – Amazon and B&N. We have had some talks and some books signings resulting in enough sales for us to give back to some favorite causes.

So far, in our holiday book promotion http://marchbooks.ning.com/profiles/blogs/holiday-book-promotion, we have been able to donate copies of ‘The Little Insanity’ to our soldiers overseas and copies of ‘Nightsweats in Bigelow Hollow’ to the WE ARE THE CHILDREN Christmas party in Hartford, CT. We have also had book signings for animal advocacy groups that have allowed us to contribute a portion of our sales back to the groups.

Whew, and we’re not done yet. With at least two more titles slotted for publication in 2010, we still have much on our plate. Marketing will be ongoing but as one author said (I wish I could remember the source) ‘marketing is front-loaded. It is like pushing a snow ball up a mountainside. It is tough going in the beginning. But, eventually, if you are persistent, you will reach the peak and the snowball will have a momentum all its own.’ Understand, this was not verbatim. I paraphrase, because, heck I can’t even remember who said it. Perhaps when our marketing takes on its own momentum I can go back and reread all of the great resources I have used and credit the authors properly.

I hope everyone’s holidays were safe and happy,

elizabeth

www.marchbooks.com

http://search.barnesandnoble.com/The-Little-Insanity/Janus-Kane/e/9781935367291/?itm=1&USRI=the+little+insanity
http://search.barnesandnoble.com/booksearch/results.asp?WRD=nightsweats+in+bigelow+hollow&box=nightsweat&pos=0 

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